December 2017 - “Los Angeles, Where Skincare Becomes Self-care”

SkinOwl's sole mission is to educate you about your skin & deliver the best products, so that skin "care" can be the catalyst to caring about every genuinely important facet of your life. Vegan, cruelty-free, and 100% non-toxic, SkinOwl is simple, results driven skincare intended for life’s simplest of moments.

Founder, Annie, struggled for years with skin issues and after countless visits to dermatologists and tons of money thrown into skincare products, she was left with minimal positive results. Annie realized she was just like millions of other women who had nowhere to turn. There were a lot of salespeople saying, "This will REALLY work," and selling her a lot of products that, in the end, did nothing to help her severe acne and eczema. What was it going to take?

It was then that Annie realized her results were in the INGREDIENTS of the products she was using vs. what was being marketed. While working on commercial and music video sets as a professional makeup artist, as well as for a top luxury brand, she enrolled in a post-graduate program at UCLA & received a certificate in Cosmetic Chemistry.

From there, Annie learned the truth about what is truly best for the skin, and more importantly, what works and stays working. From this knowledge came SkinOwl, a skincare company that allowed women to FEEL as good as they looked. The products smelled good, felt good when their clients put them on, and left them glowing inside and out due to their fast-acting results. In creating SkinOwl, Annie knew she wanted to achieve three main goals:

  • To see results overnight.
  • Provide more than just skin care, but deliver a core component of total self-care too.
  • For women to feel like they had a safe haven to ask questions and receive quality advice about their skin in what can often be seen as a confusing industry.

Annie found that when she made the choice to care for herself on a small level, it opened the door to more impactful and authentic decisions & transformations. From this, came SkinOwl’s tagline, “Where Skincare Becomes Self-care.”

Total Retail Value: $113